Writing · /writing/brca-seo
BRCA SEO.
What I learned trying to make a plain-language genetic-testing guide actually findable, without buying ads and without performing on TikTok.
- BS-0104.18.26
What 'People Also Ask' tells you about fear.
Twelve seed queries, ninety-six suggested follow-ups, and a pattern that was hard to look at.
- BS-0204.25.26
The keywords adoptees use are different.
The standard family-history triage doesn't apply, and the search behaviour reflects that. Notes from the data.